Liderpaletes is a company dedicated to selling new and used pallets.
The rebranding process of Liderpaletes involved the creation of a new logo, stationary and truck tarp, among other elements. The goal was to modernize the company’s image and make it more attractive to its customers.
The new logo was developed with a more up-to-date design and structure, transmitting an image of the product they market in a professional way. The colour palette is inspired by the materials and tones observable in pallet production.